Finally they admit… Size Matters
Posted on : 18-06-2009 | By : Ali Abdullah | In : Adsense, Google
Tags: ads, Adsense, adsense font size, design, Google
I got it in my email this morning but I didn’t believe that it could be true. This feature will dramatically change the way we used to optimize themes and designs to make it Adsense ready.
After a long silence in the Text Ad Features for adsense, last February we witnessed a great move toward more features. The announcment of three font types to choose from when you create your ad code was really helpful to create better text ad units that gets integrated into your page rhythm.
Just yesterday, the lovely team of Adsense added another long waited feature which is Font Size.
Now you can select the ad body font size from Small, Medium or large 
and the title size will be auto-generated proportionally. For your reference, all recent Google ads you’ve seen was by default set to small and you can change that by logging to your adsense account and change it from the setup tab.
However, the announcement made it clear that only ads for Latin languages will be getting this feature turned ON while Arabic, Hebrew, Chinese etc… will keep getting the de.. fault small text ads until further notice.
Check the official announcement on the Adsense blog
Now why does it matter?
Well, monetizing a page using Adsense is as simple as copy/pasting 5 lines of neat scrip and … thats it.
Publishing Ads on your website will not break your code or affect your content in anyway but when it comes to design the ads code could generate a visual disturbance to your hardly coded layout and this could be any mismatch in colors, style, fonts or even the ad placement.
Ad optimization is an issue when maximizing site revenues and with recent lack of font size option, your main page fonts should be around available font sizes provided by google in order to match and integrate ad blocks. That was limitating design styles to some extent. Adsense monetized websites always looking for better ways to optimize their ad blocks to shoot higher ads click-through rate and consequently theme designers kept using font sizes that worked with ads and not the opposite.
